Project 5 – Logos


  1. Description: Three different colored versions of a logo for a smoothie shop.
  2. Process (Programs, Tools, Skills): I used Adobe Illustrator for this design. I started by finding a fun font and making it big and thick. I then got rid of the letter U and used the pen tool to draw a cup and replaced the U with it. I found another fun font that went well with the first and placed it underneath. I finished my design by adding a simple sun above the text to capture the name of the company.
  3. Message: A fun and delicious smoothie company.
  4. Audience: Young adults who love smoothies and being healthy
  5. Top Thing Learned: How to better control the pen tool, how to align text more efficiently.
  6. Color Scheme and Color Names: Split-Analogous: orange,  yellow, red
  7. Title / Body Font Names & Categories: Gobold Lowplus (sans serif), Neou (sans serif)

3 thoughts on “Project 5 – Logos

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